AI revops & crm

The RevOps & CRM engine
your GTM team is missing.

Custom HubSpot & Attio implementations, AI-powered CRM enrichment, and RevOps automation enabling every signal, contact, and deal to live in one clean system.

Trusted by 40+ B2B SaaS & services teams
engineered.
How we work

Two ways to put RevOps to work.

Start with a focused CRM build, or run AI-powered RevOps sprints that solve one expensive problem at a time — most clients begin with one and graduate into the other.

CRM Implementation

We design and build your HubSpot or Attio instance from scratch — or rebuild the one that's quietly leaking revenue.

Full GTM & RevOps audit of your current setup

Lifecycle, pipeline & deal-stage architecture

Data migration, dedupe & cleanup

Lead scoring, routing & SLA alerts

Reporting dashboards & attribution

AI RevOps Sprints

Scoped, AI-powered projects that solve one expensive problem at a time — or an embedded GTM engineer running them on a rolling subscription.

Inbound orchestration & lead routing

CRM enrichment — 10+ data providers

CRM execution & ongoing optimization

TAM sourcing & intent monitoring

Clay + Claude Code automation workflows

CRM Implementation

Two CRMs we go all the way in on.

We don't dabble across a dozen platforms — think of it as having your own dedicated HubSpot & Attio expert who configures the system around how you actually sell, not how the platform defaults.

Inside your CRM

What we build, end to end.

AI RevOps in action

Pick a use-case. Watch it run.

Every RevOps sprint ships an AI-powered workflow that captures the data your team
would otherwise research by hand — enriched, scored, and routed straight into the CRM.

Featured workflow

HubSpot Enrichment — existing contacts into revenue.

A real GTM Walnut blueprint: marketing automation that pulls multi-million-dollar revenue out of a dormant database of existing HubSpot contacts — enriched, segmented, scored, and routed across the full stack.

100,000+
Existing contacts activated in HubSpot
$150M
ARR SaaS firm · existing database
40+
Data points enriched & segmented
10+
Enrichment providers in the waterfall
Source
HubSpot CRM

100,000+ dormant existing contacts sitting in the database.

Orchestrate
Clay

Enrichment waterfall, AI research & workflow engine.

Activate
Multichannel campaigns

Email + LinkedIn outreach, segmented by lead score.

Route & sync
Back into HubSpot

Synced records + real-time Slack alerts to SDRs.

Powered by 25+ best-in-class tools, orchestrated in Clay
01
Email enrichment
· 10+ providers
icypeas
LeadMagic
Findymail
Dropcontact
Prospeo
Datagma
02
LinkedIn enrichment
Apollo.io
Clay
LinkedIn Sales Nav
Trigify
PhantomBuster
03
Email verification
ZeroBounce
NeverBounce
MillionVerifier
04
Email infrastructure
Zapmail
ScaledMail
Mailreef
Infraforge
05
Email + LinkedIn campaigns
Instantly
Mailchimp
Brevo
lemlist
HeyReach
07
AI · web scraping · lead scoring
Claygent
Claude
OpenAI
Apify
Serper
08
Technographic · intent · lookalikes
BuiltWith
Ocean.io
Store Leads
Crunchbase
Featured work

From messy CRM to revenue engine.

One engagement, rebuilt from first principles into a clean, automated system the whole team could finally trust.

Book a strategy call.

Get a GTM engine that wires intent, enrichment, AI outreach, and revenue ops into one connected system — designed for your ICP, deployed in 30 days.

Audit of your current stack & manual workflows
Custom AI GTM architecture mapped to your ICP
ROI model with payback period & ramp plan
30-minute call · no slides, just whiteboard
FREQUENTLY ASKED

Common questions about AI RevOps & CRM.

CRM Implementation is a build: we design and stand up your HubSpot or Attio instance - a Blueprint phase (~3-4 weeks) followed by phased execution.

AI RevOps Sprints are scoped projects that solve one expensive problem at a time - inbound orchestration, TAM sourcing, CRM enrichment, averaging around two months each.

GTM Engineering-as-a-service is an ongoing service where a dedicated GTM engineer (10-20 hrs/week) handles campaign execution, blueprints, automations, and integrations on a flexible engagement. Most clients start with one and graduate into the next.

Those are the two CRMs we go deep on - HubSpot for teams scaling sales, marketing, and service on one platform, and Attio for product-led and high-velocity teams that want a flexible, data-native system.

We deliberately build deep expertise in two platforms rather than dabbling across a dozen. If you’re migrating from another CRM, that’s squarely in scope. zero-loss migration with your relational data intact is one of the most common reasons teams bring us in.

Usually not from zero. We start with a full GTM & RevOps audit, then decide what to keep, fix, or rebuild.

In one of our client engagement, we audited 58,260 contacts, suppressed 25,593 junk records inflating the pipeline, fixed 25,000+ formatting errors, and merged 2000+ duplicates, all without losing history. The goal is a clean system that reflects how you actually sell, whether that means a careful cleanup or a rebuild from first principles.

The Blueprint phase runs about three weeks - audit, sales-motion mapping, and designing the lifecycle, pipelines, and data model before anything gets built.

The Build phase is phased and depends on scope, typically running anywhere from a few weeks to a few months. We deliver in waves so you see value early like data cleanup and core pipelines first, then automation, scoring, and dashboards, rather than waiting for one big-bang launch.

GTM Engineering is the umbrella - designing the full revenue system end-to-end.

AI RevOps & CRM Implementation is the data and operations layer underneath it: the clean CRM, enrichment, scoring, routing, and reporting that everything else runs on.

Outbound Automation is the campaign execution layer on top.

CRM is a mess, reporting is a black box? Start here. Clean CRM, need the outbound engine? Start with Outbound. Not sure where the bottleneck is? Start with GTM Engineering.

Yes, the strategy just shifts. With zero brand recognition, pure volume cold email underperforms because recipients have no context for who you are. We compensate with tighter ICP targeting using intent signals, heavy personalization at the opener using public signals (funding, lease, hiring, leadership change), and multi-channel sequencing so the LinkedIn warm touch lands before the email. We run this playbook regularly for India-to-US and India-to-UK expansion programs.

Two weeks from contract to first send. Week 1 covers ICP alignment, account mapping, messaging, tool setup, and infrastructure provisioning. Week 2 is domain warmup, sequence build, list load, and first send.

End of month 2 is when reply rates and meetings find their rhythm. Month 3 is when we know what's working, kill what isn't, and double down.

Fixed monthly retainer, starting at $2,500/month and scaling with scope. Most engagements land between $2,500 and $6,000/month depending on email volume, channel mix, geos, and whether CRM/RevOps work is included.

We don't do pure outcome-based pricing because infrastructure, list building, and messaging cost the same regardless of meetings booked, and outcome-only models tend to push agencies toward shortcuts that wreck your domain. We do stand behind the outcomes we forecast in the proposal; it's just not the billing mechanism.

Ready to fix your CRM?

Let's map your RevOps system together.

Speak to Founders
GTM Walnut